Superside/Superads CTO and Co-Founder, Jing Kjeldsen leads the technology vision for empowering creative and marketing teams worldwide. It’s also what inspired him to create Superads!
At Superads our goal is to make ad creative analysis easier, faster, better.. That’s why we're introducing Superads Scores this week: a simple percentile-based metric that tells you how your ad performance is ranked in your own account. It sounds simple but, under the hood, this simplicity is powered by quite a bit of data science.
Let’s walk you through what’s happening behind the scenes and why we chose this approach.
