Emanuel Rojas Otero
Emanuel is a Content Specialist at Superside. With the knowledge that three languages (and counting) and digital marketing can serve a creator, he has helped B2Bs from multiple industries to write, optimize and scale their content game with compelling pieces that answers questions and solve problems. On Superside, Emanuel transform ideas into powerful articles that guides you on how to use Superside multi-powered services to scale your business to the max.
Emanuel's articles 
The 6 best ad testing tools for top ad performance in 2025
Creative has become the ultimate performance lever in paid social. But here's the thing: running tests is just half the battle. And the real challenge is making sense of what worked, why it worked and how to scale those insights across your campaigns.Facebook ads that convert: 10 real examples (and what to steal)
You A/B tested. You tweaked the copy. The click-through rate (CTR) is solid and the cost-per-click (CPC) isn’t looking too bad. And yet… your Facebook ad conversions are still haunting you. On paper, your Facebook ad campaign looks great. Eye-catching visuals, punchy copy, solid engagement. However, it’s just not converting potential customers.10 reasons why Facebook ads aren’t performing (and how to fix it)
Your Facebook Ads campaign is live. You’re not seeing any errors. But your results? Zero.6 ways to use the Meta Ads Library in a successful ad strategy
The Meta Ads Library (formerly called the Facebook Ads Library) is a free and public database that displays all active ads running across Meta platforms, including Facebook, Instagram, Messenger and the Audience Network. With over 10 million advertisers using Facebook Ads and 93% of marketers investing in the platform, the Meta Ads Library is a must-have for any data-driven growth marketer or creative strategist who wants to stay competitive.4 essential LinkedIn Ads Library uses for top B2B campaigns
LinkedIn is a powerhouse for B2B marketing, reaching over 1 billion professionals annually, or nearly 14% of the global population. But as more brands compete in the same niches and for similar key audiences, standing out has never been tougher. For growth marketers, performance in LinkedIn Ads hinges on relevance, speed and insight. That’s where the LinkedIn Ads Library becomes your free-access weapon at all times.Facebook Ads not delivering? Why it happens and how to fix it (2025)
Launching a Facebook Ads campaign takes its time—you picture your target audience engaging, clicking and converting. But then, the dreaded status appears in Ads Manager: “Not delivering”, “Error”, “Rejected”, “Update required”.7 best ad intelligence tools to supercharge your strategy
We know that today, flying blind with your ad strategy isn't just risky: it's often an inefficient use of your marketing budget. Ad intelligence tools have evolved from niche solutions to valuable resources that can significantly enhance your marketing operation's effectiveness. These platforms can help you understand not just what your competitors are doing, but potentially why their strategies are working (or failing), giving you insights to make more informed decisions about your own campaigns. The right tool can help transform your approach from educated guesswork to more data-driven marketing.