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Discover how your creative can reach its full potential with key tools, strategies intertwined by creative and marketing teams and how Superads supports its users to reach their full potential in their campaigns. Creative Performance
The 6 best ad testing tools for top ad performance in 2025
Creative has become the ultimate performance lever in paid social. But here's the thing: running tests is just half the battle. And the real challenge is making sense of what worked, why it worked and how to scale those insights across your campaigns.
New: Free Facebook Ads Benchmarks Tool, by Superads
Ever stared at your Facebook Ads dashboard wondering if your $2.75 CPC is brilliant or bleeding money? You're not alone. That's why we built the industry's first comprehensive, public Facebook Ads benchmarking tool at Superads.
Facebook Ads not delivering? Why it happens and how to fix it (2025)
Launching a Facebook Ads campaign takes its time—you picture your target audience engaging, clicking and converting. But then, the dreaded status appears in Ads Manager: “Not delivering”, “Error”, “Rejected”, “Update required”.
Top 10 ad management tools every marketer should know about
Managing a business and marketing it across channels is hard. Manual tracking can result in missing key insights and lead to lost opportunities. If juggling multiple campaigns has become a daily nightmare, read on for relief. AI and automation have quickly become essential in digital advertising, allowing brands to systemize manual tasks. Today, marketers can rely on precise reporting to make strategic decisions fast.
12 best TikTok ads analytics tools to boost reporting & performance
TikTok isn’t just a social platform—it’s a full-blown cultural engine. With over 1.6 billion users and a feed that moves at lightning speed, it’s one of the most dynamic and high-stakes ad environments today. Its short-form, sound-on, trend-first format gives brands massive creative potential—but it also demands precision.
Facebook Ad Sizes & Specs Overview - Updated 2025
With over 2 billion daily users, Facebook remains a key marketing platform for businesses of every description. Most marketing materials appear in users’ feeds as images, videos or carousel ads, and each format has specific size and spec requirements. If your ads don’t meet design specifications, they might look odd or get rejected. 🤯 In 2025, your Facebook creative must be sharp and optimized to get you the engagement you need. This is no easy feat, especially if limited resources and tight budgets constantly hold you back.
5 Creative Reporting Tools for Successful Ad Campaigns
Your business can no longer afford to “spray and pray,” hoping that one of dozens of ad campaign ideas will deliver. Competition for customer attention is simply too high.